Reflecting on Vietnam's creative ecosystem through 'The Odyssey

According to Vietnamnet, the article argues that the success of The Odyssey lies not only in its box office revenue but also in its ripple effect, stimulating demand for reading, historical exploration, tourism, and the consumption of related cultural products, thereby demonstrating the power of a creative ecosystem. Consequently, the author raises the issue of developing Vietnamese historical cinema by focusing on telling emotionally rich stories with character depth rather than merely illustrating events. To achieve this, it is necessary to strengthen cooperation between filmmakers and researchers, and to build shared infrastructure such as studios, data archives, costumes, and professional teams. At the same time, cinema must be integrated with publishing, tourism, education, museums, and other cultural industries to create long-term value. The article also emphasizes the role of intellectual property, investment mechanisms, and coordination between the State and businesses to transform cultural heritage into a resource for sustainable development and to enhance the cultural standing of Vietnam.